For those who may not have noticed yet, TikTok holds more than one billion users worldwide and is the only app that has become popular very fast. As same as YouTube, some TikTok users have millions of followers. This medium is now available in 75 different languages. TikTok provides the fans of video makers with “digital gifts” that are worth up to $ 60. The BBC study indicated that influencers promise their followers to share their phone numbers for gifts. TikTok authorities have announced that they will use more rigid policies and guidelines, but they did not mention how.